Alexandra Bastedo
Founding Partner
"Much of what I've learned over the last two decades relates closely to branding initiatives. One of the most essential and intriguing aspects is if the brand has a purpose, especially for the environment and society." — Alexandra Bastedo
Alexandra Bastedo has over 20 years of experience in the planning and management of mid to large-‐scale branding programs in Indonesia. She was in charge of managing the clients and the operations in Indonesia. Alex has a Bachelor of Fine Arts from the Academy of Art University in San Francisco. She has previous experience working for Landor Associates in San Francisco and New York and for Interbrand in the Southeast Asian headquarters.
Clients she has worked with:
Angkasa Pura II, Biznet, BCA, BNI, BRM, Combiphar, Danone Aqua and Dairy, Freeport Indonesia, Garuda Indonesia, Gunung Sewu Group, Indosat, Kalbe, Pertamina, Rekso Group, GGF Food, Smart Telco, Mowilex Indonesia, Mizone, Nutricia, Trimegah Securities, TVS, TPS Foods, XL Axiata.
